Production of IPM poster for strawberry and raspberry

Description

Integrated fruit production (IFP) aims to reduce the harmful impacts of pesticides, while ensuring quality fruit production. An IFP program emphasizes practices that promote environmental protection, health and safety, product quality, and farm business sustainability. Since 2017, strawberry and raspberry PFI posters have been produced to help agronomists and growers with pest and disease management. These posters are, to this day, seen as an essential tool in phytosanitary management on the farm. This project aims to update these tools for two production seasons, but also to develop training (webinar and video tutorial) for their best use by agronomists and producers.

Knowledge transfer is a dynamic process and we want to create multiple mechanisms that promote the dissemination, adoption and appropriation of new knowledge. Not only must the relevant knowledge to be transferred be determined, but also the needs of the target audience and the contexts in which the actors use the knowledge.

Objective(s)

The main objective of this project is to encourage and further promote the adoption of integrated pest management by producers in the strawberry and raspberry sector in Quebec. This project will make it possible to provide tools for dissemination and assistance in the dissemination of integrated pest management to strawberry and raspberry producers in Quebec, which contribute to reducing the use of pesticides and their risks to health and the environment.

The specific objectives are:

1. Updated two PFI strawberry and raspberry posters for the 2022 and 2024 seasons;
2. Training of agronomists and producers on the proper use of posters to improve their practice of PFI on the farm.